Why merchandise sales add value for media brands
Many consumer media brands are finding that online merchandise sales are growing. It’s providing a
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Many consumer media brands are finding that online merchandise sales are growing. It’s providing a
Now you may think you have a good handle on how media is changing, but
Seven Smart Digital Publishing ideas What are some of the latest trends in digital publishing
How can you build long term value in your media business? Whether you have
Six years ago the iPad launched and was hailed as the answer to falling print
With dramatic shifts in how digital media is consumed, how can publishers evolve their digital
Even small publishers should take note of the big shifts in the digital media landscape,
The magazine industry seemed less defensive about print and more open to new ways to
So how do you think the post-Christmas mobile world will affect how your audience wants
Most specialist media owners are well aware that consumers’ purchase journeys often start with their
I attended an AOP forum this week where, amongst others, Jim Mullen, Head of Digital
Publications that already sell print subscriptions have an obvious revenue source from their online activity,
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